Yet More Deals in New Jersey as Casinos Line up to get Online

Atlantic City is home to 12 casinos, and each of them has now taken the first step to get their hands on online gaming permits, beating the deadline of Sunday 7th July. Each of them will be targeting a November launch offering poker in what could be a little bit of a crowded market place, however as part of the regulatory process, notifications of intent to supply an online poker solution were required from every casino wishing to participate. Although a November 23rd launch has been penned, it has been stated that this may be pushed back into 2014. Lisa Spengler, a spokeswoman for the New Jersey Division of Gaming Enforcement said that, "For applicants that meet this filing deadline, the Division will be in a position to determine if they can commence Internet gaming operations by the go-live date."

Deals were made just last week that saw PokerStars team up with Resorts Casino Club as well as Ultimate Poker partnering with Trump Taj Mahal. Both Borgata and Caesar's Entertainment were among those notifying the state of their intentions to offer online gaming. New Jersey, as the largest of the 3 states that have regulated online gaming in one form or another is seen as offering the biggest opportunity, based purely on size and with a population that beats both Delaware and Nevada combined, analysts believe that annual revenue will be somewhere between $500 million and $1 billion. Licenses in New Jersey were only handed to existing casinos in the state, however, as they have little to no experience and technology when it comes to online gaming, they will all be partnering up with various existing online gaming suppliers, most of which are European based companies. Although annual revenue is expected to be around those figures mentioned, it will still be a very competitive market place and with 12 companies all after the same customer then expect battle lines to be drawn. Many analysts believe that there is not a viable state by state solution and unless interstate compacts, international agreements or regulation at federal level is approved then it's a case of hanging on in there.

Read our previous articles about gaming in New Jersey